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Recent Blog Posts

Dec, 2018 - Google Analytics

Is Your Google Analytics Data Letting Your Down?

Do you feel like your Google Analytics account isn't giving you the full picture? Yes? Then read on...

Dec, 2018 - Pay Per Click

What Is PPC Advertising?

PPC stands for 'pay per click' and is a digital advertising model that charges your business for each click your advert receives on Google or Bing...

Dec, 2018 - Pay Per Click

What Are Negative Keywords?

Negative keywords allow you to exclude your adverts from showing to visitors or customers when they carry out a search UNRELATED to the services you provide...

Nov, 2018 - Pay Per Click

Google Ads Tutorial: How To Add Conversion Tracking To Shopify

To get basic conversion tracking in place on your client's Shopify store you'll want to start by ensuring that your Google Analytics account is linked to your Shopify store...

Nov, 2018 - CRO

Optimising Your Contact Form: Tips And Tricks

Be sure only to collect information that's pertinent to that first point of contact with a customer...

Nov, 2018 - SEO

What Is Search Engine Optimisation (Also Known As 'SEO')?

Search engine optimisation (SEO) is the process of increasing the visibility and position that your website appears on search engines like Google and Bing...